NFL Commissioner Roger Goodell announced Tuesday morning that Thursday Night Football will be streamed live on Twitter -- all for free -- in 2016.
By Kevin PatraAround the NFL writer
The NFL is coming to Twitter.
NFL Commissioner Roger Goodell announced Tuesday morning that Thursday Night Football will be streamed live on Twitter in 2016.
The social-media platform was one of several companies vying for the opportunity to purchase the streaming package for the prime time slate.
The NFL has been searching for a partner after a successful trial run last year when Yahoo! won the right to stream the Jacksonville Jaguars-Buffalo Bills game from London.
The NFL expanded the Thursday night slate this season with CBS and NBC each owning five Thursday night games. The NFL Network will simulcast those 10 games and exclusively broadcast the final eight Thursday and Saturday night contests.
With more and more consumers turning to mobile and streaming devices for their video content, the NFL has vigorously pursued putting its product on an internet platform. With pro football garnering overwhelming popularity among television viewers and advertisers, there is huge potential for companies like Twitter to up their worldwide profile by live-streaming NFL games.
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